Marketing & Creative Strategy for Deirdre O’Donnell
I worked with the team at Deirdre O’Donnell Contemporary Jewellery to overhaul their current marketing efforts. Starting with the brand’s social media, I crafted a content calendar for Instagram and Facebook, prioritising Reels and creating all content. I organised a professional photoshoot, brainstormed the shoot look with the founder, and collaborated with the photographer to get a new look and feel for the brand. Since then, I have redesigned the entire website (currently in development) and taken over their Jewellery School account to acquire new students and improve their marketing efforts.